Cold Doesn't Get The Last Word
The Bear Scale🐻Find Your Warmth
Everyone experiences the cold differently. Find the Warm Noggin™ 🐻BEAR🐻 that's right for you.
Which warmth level are you?
🐻 Brown Bear
Everyday adventures. Morning coffee. School drop-offs. Crisp fall air.
> Check out the Classic Ribs™ and Skull Huggers™!
🐻🐻 Black Bear
The dependable choice for colder days, football games, and weekend adventures.
> You should see the Classic Ribs™ with Brims and Extra Toastys!
🐻🐻🐻 Grizzly Bear
Built for snow, mountain air, and people who don't head inside when winter shows up.
> These are found in the Triple Toastys with Brim.
🐻🐻🐻🐻 Polar Bear
Maximum warmth for those who refuse to let winter call the shots.
> Look for the QUAD Toasty.... It features the ThermaCrown, thermal stitch, a brim and plush lined.
Choose your tribe. Find your fit.
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🌲 Grounded Tribe
Pulled from earth.vSettled. Steady. Inspired by the outdoors. Designed for wherever the...
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🚢 Heavy Tribe
Built with presence. Made to be noticed. The Heavy Tribe is for...
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🌈 Bold Tribe
🔥 Vibrant. Unashamed. Life's too short for boring beanies. The Bold Tribe...
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🤍 Controlled Tribe
Quiet confidence never goes out of style. The Controlled Tribe appreciates timeless...
About Your Tribe
Featured:
Silver Drift™
She owns wool coats in three weights.
And knows exactly which one today requires.
She stepped out of the cold like she owns it... Because she does.
She took the hat off in the backseat —
not because she forgot it... but because she needed both hands free to reapply her “I’m Not A Waitress Red” lipstick in the mirror.
Cold handled.
Lipstick set.
Game on.
Understated.
Unbothered.
Slightly lethal.
She doesn’t shout.
She doesn’t need to.